Project 07 · Portuguesa · Agriculture & Livestock
Integrated Fruit Production

- Line lead
- Jesús Rojas
- Host state
- Portuguesa
- Sector
- Agriculture & Livestock
- Horizon
- 2026–2031
- Investment
- To be confirmed
Purpose
Reactivate, certify and link Venezuela's fruit chain —from nursery to shelf— with the market, agro-industry and logistics platform of the international market.
Components
- Certified nurseries
- Modernized orchards
- Harvest and collection
- Packing and quarantine treatment
- Pulp and frozen-fruit agro-industry
- Cold chain and export
Territorial scope
Four hubs: Western Plains (Portuguesa – Barinas – Cojedes) · Central West (Lara – Yaracuy – Carabobo) · Andes and South of the Lake (Trujillo – Mérida – Zulia) · East (Monagas – Sucre – Anzoátegui).
Plan phases · 2026–2031
A preliminary preparation phase and five progressive phases, with verifiable milestones.
Phase 0 · Months 0–6
Preparation
Legal and financial due diligence, binational investment vehicle, census of orchards, nurseries, packing houses and plants.
Phase 1 · Months 6–12
Enablement
Admissibility requests to APHIS, registration of facilities with the FDA, phytosanitary protocols with INSAI and port agreements.
Phase 2 · Months 12–24
Rehabilitation
Certified nurseries, orchard renewal, irrigation, packing houses, cold rooms and pulp plants; power and roads.
Phase 3 · Months 24–30
Pilot production
Harvests from orchards in production, trial batches of fresh fruit and pulp, audits and traceability validation with the importer.
Phase 4 · Months 30–48
Sustained export
Supply contracts with importers, retail and the juice industry; a regular reefer corridor.
Phase 5 · Months 48–60
Scale-up
New plantations coming into production, new hubs and crops, a binational origin brand and other international markets.